Failed Startups Made These 7 Marketing Mistakes — Are You Making Them, Too?
Not all companies are meant to last forever, and that doesn’t necessarily mean they’ve failed. Failure only occurs when the exit doesn’t result in a favorable return to stakeholders. As shown by this metric, between 75% and 90% of all startups fail, compared to about 70% for non-startup small businesses. One of the most common reasons […]
Navigating Meta as Marketers
In October 2021, Facebook Inc. which was founded by Mark Zuckerberg underwent transformative rebranding and emerged as Meta. This rebrand symbolized a change in company vision and direction along with a change in name. Meta is committed to helping people connect, find communities and grow their businesses. The emergence of Meta is transforming the digital […]
